For B2B magazine publishers

Sell the next issue before the call ends.

Pressroom is the revenue engine for trade-magazine sales teams. Research prospects, build proposals, prove your readership and run social — in one room, on every issue.

Research · Pitch · Prove · Repeat — every title, one room

pressroom · research

Ideal customer profile

Northgate Industrial Supplies

Mid-market distributor · 180 staff · Birmingham

Why they fit: Buys quarter-page display in regional trade titles

Talking point: Just opened a second depot — expansion story to ride

Recent news: Named a 2026 supplier of the year finalist

Generate call scriptDraft proposal

Combined readership

48,210

across 4 channels, this issue

Yumpu
eshot
Website
App

Watch the 3-minute tour

See Pressroom run a whole issue

From researching a prospect to signing a proposal and proving the readership — the full sales loop, end to end.

01The gaps

The pitch is won or lost in the gaps.

Selling advertising into a trade magazine isn’t hard because the product is weak. It’s hard because the work falls between the cracks.

01

Research lives in fifteen tabs.

By the time you’ve pieced together who they are and why they’d buy, the window has closed.

02

Proposals take a day to build.

So they go out late, look rushed, or never go out at all. The deal cools while you format a document.

03

Nobody can prove the readership.

The numbers are scattered across Yumpu, the eshot platform, the website and the app. The advertiser shrugs.

04

Social is an afterthought.

Every issue ships, and the posts that should be selling it turn up late, off-brand, or not at all.

02What you get

Six tools. One sale. No tabs.

Each part earns its place by removing a gap — not by adding a feature to a list.

AI research

Walk in already knowing them.

Paste a company URL. Pressroom returns an ideal-customer profile, ranked contacts, talking points and recent news — in seconds, not an afternoon.

Call scripts

The right words before the line rings.

Your script template plus the prospect’s profile becomes a tailored call sheet, ready every time you dial.

Proposals

Signed before the call ends.

One-click, on-brand proposals with audit-trail e-signature. Sent and signed while you’re still on the phone.

Readership reports

One number you can stand behind.

Yumpu, your eshot platform, the website and the app — combined into a single figure, drillable down to the channel.

Social manager

Every article, working for you.

Drop in a folder of articles. Pressroom rewrites each into LinkedIn and X posts, schedules them, and reports per issue.

Distribution reports

Proof to hand the next prospect.

When an issue is fully out, generate a clean PDF report your sales floor can lead with on the very next call.

Watch the social tour · 1:43

Every issue becomes weeks of social

Pick the articles, and Pressroom writes a tuned draft for every channel — then one click turns a new issue into a fully scheduled, month-long campaign.

03The loop

Research, pitch, prove, repeat.

Pressroom isn’t a pile of features. It’s a loop that turns one issue’s work into the next issue’s advantage.

  1. 01

    Research

    Point Pressroom at a prospect. Get the profile, the contacts and the angle that gets you in.

  2. 02

    Pitch

    Script the call, send the proposal, get it signed — without leaving the conversation.

  3. 03

    Prove

    Pull live readership and a per-issue report that backs up everything you just promised.

  4. 04

    Repeat

    Every issue feeds the next pitch. The proof compounds, and so does the pipeline.

05Questions

Straight answers.

Does it work if we only run one magazine?

Yes. Pressroom works the same whether you publish a single title or a dozen — every magazine you run lives in one place, with nothing extra to wire up per title.

How long does it take to get going?

There’s nothing to install. Connect your channels, drop in your templates, point it at your first prospect, and you’re researching and pitching the same day.

Where does the readership number come from?

Pressroom combines figures from Yumpu, your eshot platform, the website and the app into one headline number, and lets you drill into any single channel.

Can we use our own proposal and script templates?

Yes. Pressroom builds on your templates and brand, then layers the prospect’s profile on top — it tailors your materials rather than replacing them.

Is the e-signature legally robust?

Every proposal carries an audit trail — who signed, when, and from where — so a signature captured on the call stands up afterwards.

Run your next issue out of Pressroom

Stop losing the pitch in the gaps.

One room for research, proposals, readership and social — built for the people who sell the next issue.